Thursday 23 May 2019

Different Branches In Engineering: Scope And Career Prospects

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Today, engineering is considered to be one of the most sought-after career choices for students studying in the Science stream. This is because this course allows individuals to develop skills and expertise which are required to lead a thriving career. By pursuing an engineering degree from one of the top institutes in our country, students can open doors to a plethora of career prospects. From Mechanical and Civil to Computer Science and Electronics, every branch of engineering has something new in store for its aspirants. In this article, we will look at a few of the top engineering branches, its scope and career prospects.
One of the oldest branches of engineering, this one focuses on the application of principles and problem-solving techniques to design, execute and manufacture different products. From mobile phones to cars, almost everything that moves is a result of successful mechanical engineering. After completing this programme, students can work in the following industries:
  • Machinery manufacturing 
  • Scientific research and development
  • Automotive industry
  • Construction and building
  • Aerospace
A few of the top career prospects for Mechanical Engineering students are:
  • Maintenance Engineer
  • Nuclear Engineer
  • CAD Technician
  • Control and Instrumentation Engineer
  • Automotive Engineer
The average pay of an entry-level mechanical engineer ranges between 3 and 5 Lakhs per annum (this figure might vary depending on the institution and organization).
This is another evergreen field of engineering, which deals with construction, designing and maintenance of the physical and naturally built structures such as roads, bridges, canals, dams, and buildings. Better infrastructure development calls for competent civil engineers! These professionals are required in the following domains:
  • Construction
  • Transport and Communications Infrastructure
  • Coastal and Marine
  • Energy and power
  • Geotechnical
Civil Engineering aspirants can explore a wide range of career profiles such as:
  • Consulting Civil Engineer
  • Design Engineer
  • Nuclear Engineer
  • Site Engineer
  • Structural Engineer
For students who have just completed this programme, can expect an annual CTC of more than Rs. 4 lakhs.
This branch of engineering focuses on the fundamentals of communication engineering, electric circuits, integrated circuits, digital electronics, applied electromagnetic theory and more. Electronics and Telecommunication Engineering is an ideal choice for those who have strong analytical and practical problem-solving skills, ability to explain and present complex ideas, an eye for detail and others. These experts can work in the following fields:
  • Telecommunications and IT
  • Manufacturing
  • Quality Assurance
  • Utilities
  • Consumer goods production
After completing this programme, students can explore career prospects such as:
  • Electronics Engineer
  • Electronics design and Development Engineer
  • System Control Engineer
  • Test and Integration Engineer
  • Electronics and Communication Engineer
The starting package for Electronics and Telecommunications professionals ranges between Rs. 3.5 and 4 lakhs.
From banks and healthcare to media and education, today, almost every industry requires a Computer Science professional. This branch of engineering focuses on computer programming and networking.   The main aim of this programme is to empower students with ample knowledge about implementation, design and management of any information system, both hardware and software. Due to the high demand in the industry and a plethora of career prospects, this is a popular choice amongst many engineering aspirants. After the completion of this course, students can work in the following areas:
  • Manufacturing 
  • Product development
  • Cybersecurity
  • Operating systems and networks
  • Robotics
A few of the popular career profiles in this field are:
  • Software Developer
  • Computer Network Architect
  • Mobile Application Developer
  • Computer Hardware Engineer
  • IT Project Manager
The average salary scale of an individual who has just completed this course is Rs 4-4.5 lakhs.
This is another branch which has experienced high demand and growth over the last decade. Information Technology (IT) focuses on fundamental concepts of information security, web systems, computer networking and software development. This is an ideal choice for those who have excellent analytical skills, an ability to multitask, an aptitude for math, willingness to learn and innovate.  Information Technologists are required in the following industries:
  • Data processing and hosting
  • Manufacturing
  • Telecommunications
  • Education
  • Finance and Insurance
The following are a few prospects for IT engineers:
  • Database Designer
  • Computer Programmer
  • System Administrator
  • Quality Assurance Specialist
  • Network Architect
The annual CTC for individuals who have just completed this programme can range between Rs. 4-5 lakhs per annum.
These are a few of the top branches engineering students can consider pursuing. Engineering is a one-of-a-kind field which never ceases to grow. This field has a lot to offer to everyone who is willing to learn, innovate, go above and beyond their comfort zone and build a strong foundation for a successful career.

Thursday 9 May 2019

5 Things To Know Before Signing Up For A Data Science Course



Over the last decade, Data Science domain has evolved exponentially. Today it has become the backbone of many organisations across different industries. Data Science has reached a level that it has earned the title of “sexiest job of the 21st century.” Witnessing the skyrocketing popularity of this domain, more and more people are making transitions and following Data Science as a career. According to one of our studies, data analytics professionals are currently earning 26% higher than an average software engineer in India.
Students from the engineering branches are actively taking up data science course in order to get themselves in the field. However, that is not something which is really easy — one needs to have a lot of know-how.
In order to make students Data Science ready, many institutes are offering Data Science courses. And with time the number is just increasing. But there lies a question — how do we figure out whether the course is worth taking?
In this article, we will have a look at some of the important factors that help in differentiating between a generic data science course and a job oriented one.

1) An updated, industry-relevant curriculum

To be a full-stack Data Scientist, one needs to have a tremendous amount of knowledge — whether its  machine learning, or computer science, or statistics, or mathematics, or deep learning or python etc. Missing out even a single skill might impact your journey to become a data scientist.
When you plan to join a data science course, it is always advised to first connect with others from the domain and ask them about the things that are really necessary — ask them what kind of curriculum one should go with. This would help you in sorting data science courses.
The curriculum is one of the most important things to look for when taking up a data science course. So, if a course doesn’t include any of the important topic or skills, don’t opt for it as it might be just a generic course.

2) Number of practical sessions
Theory is important, no doubt. One cannot become a data scientist with the basic knowledge of the domain and its different fields. However, only theory won’t make you a to data science — practical experience makes a huge difference. Before taking up a data science, always make sure that they have a significant number of practical sessions. It would help you understand a problem and find a solution to in a more efficient way.
There are many courses available today (both online and offline) that provide you with real-time sessions, which is a great advantage. So, it always advised doing your research on that before enrolling.

3) Do mentors or trainers have significant experience?
This is one of the foremost things to check prior to enrolling for a data science course. The experience of the mentor/trainer plays a vital role in your data science journey. Do you want to be trained under someone who doesn’t have a significant amount of knowledge? No, right!
The world of data science is booming, and amid that, a lot of professionals are faking their experience in order to gain a high-rank position. So, when you opt for a course, make sure you have done enough research about the one who is going to teach you or train you.

4) Placement Records
When you take up a data science course, one of the foremost expectations you keep from the institute is getting placed in a reputed firm. However, not every institute does that even after promising — some even fail to conduct interviews for the students. And one of the major reasons behind this is that these institute doesn’t have a strong base when it comes to data science — amid all the talk about the data science, they just start a course which doesn’t even focus on landing you a job.
So, prior to joining any data science course, make sure that not only the course but also the institute is reputed enough to help you attend interviews.

5) Honest reviews from alumni
This is one of the most effective ways to get to know about a course. Many institutes promise a lot on the ads, however, not everything is true. Seeing those intriguing ads that act as bait, many students end up enrolling to such institutes. So in order to figure out whether they are actually delivering what they promise or its just hoax, talk to the ones who have already completed the course. It would help you know much more about the institute as well the course you want to opt.

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Friday 26 April 2019

How to start a Career in Digital Marketing


The Marketing of products or services through digital channels to succeed in customers. The key objective is to market brands through numerous kinds of digital media. They extend on the far side net selling to incorporate channels that don’t need the utilization of the web. Comparing with different promoting platforms Digital Marketing is one among the strong and cost affordable way to promote the products of the company. By promoting in a digital way it makes readers who need the product can have a clear idea about the products. The company growth will gradually increase due to such promotion. It will be in such a way that the promotion of one thing say – brands via one or plenty of varieties of electronic media. Nowadays it has been a part of every company, and so there are many Digital Marketing Courses available.

As an example, the medium of advertising could also be used as a section of the Digital Marketing strategy of business could embody promotional efforts created via the online, social media, mobile phones, and electronic billboards, still as via digital and television and radio channels. So, it’s a demand that you simply be good at digital Marketing in today’s online world, therefore, you will get plenty of eyes on your Products. 


The business is at a boom that is why there are lots of job opportunities and new firms coming out in many Companies providing best wages. There are many good companies that provides across India and this is eminent from the fact that even if you look for Digital Marketingcourses in Lucknow which is a small town in Southern most state of India, Kerala, you could find some great institutes. The main advantage of digital Marketing is that a targeted audience is often reached in an exceedingly efficient and measurable approach. Digital Marketing benefits make increasing complete loyalty and driving online sales. Job opportunities like-
  • Job and role descriptions for   Marketing
  • Analytics Manager.
  • Digital Agency Account Manager and Sales Director.
  • Copywriter.
  • PPC Search Manager.
  • CRM and Email Marketing Manager.
  • Digital Marketing Manager and internet Manager.
  • E-commerce Manager.
Search Manager / SEO Manager etc can be taken by a person who has ideas about social media and successfully completed the course on Digital Marketing.

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